Australian Social Media Marketing Network

Google Is Shutting Down Failing Social Network Orkut TEST POST

Google is still not clear what to call Google+. It’s not a social network. So is it a secret weapon to fuel social search?

Google declined to say how many users Orkut has. But we all know that Orkut once had communities that started conversations, and forged connections, that had never existed before. Read More tag here

The service’s shutdown comes as Google’s social networking plans remain in question. In April, Vic Gundotra, the head of Google’s social networking services, left the company.

Gundotra oversaw the 2011 launch of Google+, a social networking service similar to Facebook. Gundotra said in October that 300 million people visit the Google+ webpage every month.

Google has increasingly sought to position Google+ less as a social networking “stream” that competes with Facebook, and more as a means of establishing a unified “user identity” system to improve Google’s various Web properties.

Last year, for example, Google began requiring users of its YouTube site to sign-in with their Google+ identities before posting comments about videos.

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