Australian Social Media Marketing Network

Are Emoji’s Worth Integrating?

If your target audience was born between 1995 and 2012 (making them 3-20 years olds) they are within Generation Z. This audience has had a lifelong use of communication and media technology, and can often be hard to engage with. Find out just how powerful Emoji’s can be.

Put simply, they are bright, fun and all visual – all important factors for Gen Z. By using Emoji’s in your social media communication can and will increase the number of eyes noticing your brand.

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